“Live in the sunshine, swim the sea, drink the wild air.”
– Ralph Waldo Emerson
Vibrant surf culture meets storied art scene in Laguna, a dovetailed coupling with staying power from past to present. Far from the “whoa, dude!” stereotype you may have seen on TV, this cliffside community has sparked many an enterprise, and more than its share of artistic moments. Once By The Pacific is an imaginative collection of photos and poetry, and 101 Things To Love About Laguna Beach is an unabashed love letter to its subject, featuring whimsical watercolor illustrations. For a peek behind the surftown curtain, Surfing San Onofre to Point Dume is a big wave enthusiast’s coffee table dream, and Hobie: Master of Water, Wind & Waves is an insightful tribute to the titan of California surf. Make an Insta-escape from the daily humdrum by tapping into the curated worlds of The Shop. Laguna, Hobie Surf Shop and The Montage. And finally, let the images of Endless Summer and the sounds of The Surfaris surf guitar transport you to a very Laguna place and time.
The Shop. Laguna, Hobie Surf Shop, The Montage Laguna Beach
Get To Know Laguna Beach…
And A Very Special Playlist…